EasyJet Airline exam note Essay Example | Topics and Well Written Essays - 1500 words

EasyJet Airline examen note - Essay ExampleA PEST analysis of the organisation is carried out to establish the macro-environmental shock on the firm.EasyJet operates in more than 30 countries that ache do not have trade restrictions. This increases tax revenue since the firm can cover more areas. Due to the global terror threat, Germany, the United Kingdom, France, Israel, and Spain among other countries have put restrictions to ensure passenger safety. This has minify travels to some extent. Governments have also put baggage restrictions for airlines on with passengers (Taneja, 2012, p.56 easyJet, 2013).The firm complies with various tax policies in its areas of operation. Most of the tax regulations are favourable to the firm, thus impacting positively on the flight operations. For example, the corporate tax policy in europium is business-friendly. This has also enabled the process of optimisation in service delivery to meet the customer needs and requirements regardless of existing precedents and territories on implementing the frame (Jones, 2012, p.34).The reduction of fuel be have made the firm increase its revenue due to minify operational costs, thus reducing the cost of capital for the firm (easy Jet, 2014). The reduction in fuel costs has also increased competition in the aviation industry as various airlines have reduced the ticket prices, thus making more customers use service and also leading to price wars (Katie, 2013, p.123). Besides, globalisation is intercommunicate to boost air traffic in the long run. More people are projected to travel due to increased interconnection among people across the globe.In the same way, as Europe becomes integrated the introduction of the single currency is expected to bring more business to easyJet (easyJet, 2014). The Euro is used in over 19 nations among the member states of the European Union. The financial reports evidence that the firm is improving economically. At the moment, dig is against the